Everybody Wins
The Story and Lessons Behind RE/MAX
Phil Harkins|Keith Hollihan
The book chronicles the rise of RE/MAX, a global real estate powerhouse, detailing the innovative strategies and entrepreneurial spirit of its co-founder, Dave Liniger. It provides insights into the company's unique business model, which empowered real estate agents through a combination of high commission incentives and supportive corporate culture, leading to its industry success.
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