Be Like Amazon
Even a Lemonade Stand Can Do It
Jeffrey Eisenberg|Bryan Eisenberg|Roy H Williams
The book presents a narrative-driven exploration of four core principles that have driven the success of Amazon, using a conversation between a young man and his mentor to illustrate how any business, regardless of size, can apply these principles. It emphasizes customer-centricity, continuous optimization, a culture of innovation, and long-term thinking as key strategies for achieving sustainable growth and competitiveness.
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