Willful Blindness

Why We Ignore the Obvious at Our Peril

Margaret Heffernan

The book explores the psychological and societal mechanisms that lead individuals and organizations to ignore uncomfortable truths. It delves into case studies and research to illustrate how this avoidance of reality can lead to disastrous consequences in various aspects of life, from business to personal relationships.

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A Bigger Prize

How We Can Do Better than the Competition

Margaret Heffernan

The book challenges the conventional wisdom that competition drives excellence, arguing instead that it often leads to a destructive cycle that suppresses creativity and cooperation. It presents a case for collaborative approaches, drawing on various case studies and research to show how working together can lead to greater innovation, productivity, and success.

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