The Good Jobs Strategy
How the Smartest Companies Invest in Employees to Lower Costs and Boost Profits
Zeynep Ton
The book presents a business strategy that emphasizes investing in employees through better wages, training, and job stability, arguing that this approach can lead to improved operational efficiency and customer satisfaction. It showcases case studies from successful companies to illustrate how prioritizing workers not only benefits them but also enhances the company's bottom line.
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