Summary:
The book delves into the history and mechanics of innovation, examining how breakthroughs in technology, business, and society emerge through a combination of serendipity, trial and error, and individual ingenuity. It argues that innovation thrives best in environments that foster freedom, open exchange, and light-touch regulation.
Key points:
1. Collective Innovation: Ridley believes innovation is a group effort, not the work of a lone genius. It's a gradual process involving many people refining ideas over time.
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