Summary:
The book examines the pharmaceutical industry's evolution, focusing on the development and impact of highly profitable medications known as "blockbuster drugs." It explores the scientific, economic, and regulatory landscapes that led to their success, as well as the challenges and changes that are causing a decline in the traditional blockbuster drug model.
Key points:
1. Blockbuster Drug Model: The book covers blockbuster drugs, which earn over $1 billion yearly for their makers. These drugs target widespread issues like high cholesterol and are highly sought after by pharmaceutical companies.
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