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Leading Through Language

Choosing Words That Influence and Inspire
Summary:

The book provides guidance on how to use strategic communication to lead effectively, emphasizing the importance of choosing the right words to inspire and influence others. It offers practical advice, frameworks, and examples to help leaders craft clear, persuasive messages and communicate their vision with impact.

Key points:

1. Craft a Strong Story: Leaders should tell a clear, authentic story that matches their organization's aims.

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