That Will Never Work
The Birth of Netflix and the Amazing Life of an Idea
by:
Marc Randolph
in:
Startups
Summary:
The book recounts the origin story of Netflix, detailing the challenges and triumphs faced by co-founder Marc Randolph and his team as they transformed a DVD mail rental service into a global streaming giant. It provides insights into the entrepreneurial journey, from ideation and overcoming skepticism to innovation and the creation of a new industry.
Key points:
1. Embrace Uncertainty: The book stresses the need for entrepreneurs to be comfortable with uncertainty, as demonstrated by Randolph and Hastings' risky launch of an online DVD rental service.
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