The Entrepreneur Equation
Evaluating the Realities, Risks, and Rewards of Having Your Own Business
by:
Carol Roth
in:
Small Business
Summary:
The book provides a framework for assessing the potential success of starting or running one's own business, considering personal goals, market conditions, and financial risks. It offers practical advice and strategic thinking to help aspiring entrepreneurs make informed decisions about their ventures and avoid common pitfalls.
Key points:
1. Risk Evaluation: Assess all risks, including financial, personal, and time commitments. Accept potential for failure before starting a business.
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