The Platinum Rule
Discover the Four Basic Business Personalities andHow They Can Lead You to Success
Tony Alessandra|Michael J. O'Connor
The book introduces the concept of the Platinum Rule, which suggests treating others the way they want to be treated, as opposed to the Golden Rule's approach. It outlines four primary personality types—Director, Socializer, Relater, and Thinker—and provides strategies for adapting communication and business tactics to each type for improved interpersonal relationships and success.
See full summary