The Inversion Factor
How to Thrive in the IoT Economy
Linda Bernardi|Sanjay E. Sarma|Kenneth Traub
The book explores the transformative potential of the Internet of Things (IoT) in business, arguing that companies must invert their focus from products to customer experiences to succeed in the IoT economy. It provides insights into how organizations can leverage IoT technologies to innovate and create value, emphasizing the need for a fundamental shift in mindset and business strategy.
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