Summaries of books by Adam Alter:
Irresistible
The Rise of Addictive Technology and the Business of Keeping Us Hooked
Adam Alter
The book explores how modern tech companies design products with features that can create addictive behaviors in users, such as variable rewards and social feedback loops. It delves into the psychological effects of these technologies and the ways they exploit human vulnerabilities to keep individuals engaged for extended periods.
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Drunk Tank Pink
And Other Unexpected Forces That Shape How We Think, Feel, and Behave
Adam Alter
The book explores the subtle influences that affect human behavior, including environmental cues, cultural pressures, and the power of names and labels. It presents a range of psychological studies and real-world examples to demonstrate how these forces can unconsciously shape our decisions, perceptions, and relationships.
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