Carry a Chicken in Your Lap
Or Whatever It Takes to Globalize Your Business
Summary:
The book provides practical advice and strategies for businesses looking to expand their operations globally, emphasizing the importance of cultural sensitivity, adaptability, and innovative approaches to international markets. It includes anecdotes and real-world examples to illustrate the challenges and solutions encountered by companies as they navigate the complexities of globalization.
Key points:
1. Cultural Sensitivity: Respect local cultures and adapt to their customs for better business relationships.
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