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Donald Trump

The Candidate
Summary:

The book examines Donald Trump's rise in American politics, focusing on his strategies, rhetoric, and the populist appeal that propelled him to become the Republican nominee for President in 2016. It delves into his background, his approach to campaigning, and how his style disrupted traditional political norms.

Key points:

1. Brand Use: Trump used his business and TV fame to boost his political image.

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