Summary:
The book provides a practical framework for businesses to harness courage as a vital asset for driving innovation and change, outlining actionable strategies for leaders to overcome fear and make bold decisions. It emphasizes the importance of courage in the corporate world, offering real-world examples and a step-by-step process to cultivate a culture of bravery and adaptability in the face of uncertainty.
Key points:
1. Courage as an Edge: Berman believes courage helps businesses stand out by allowing them to take risks, innovate, and adapt, leading to a competitive edge.
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