Summary:
The book provides a detailed guide on implementing the Balanced Scorecard framework, a strategic planning and management system used by organizations to align business activities with their vision and strategy. It offers practical advice, case studies, and step-by-step instructions for integrating the framework to improve performance and sustain long-term objectives.
Key points:
1. The Balanced Scorecard is a strategic tool that combines financial measures with customer satisfaction, internal processes, and learning and growth metrics for a full business view.
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