Influencer
The New Science of Leading Change, Second Edition
Summary:
The book provides a framework for driving change and influencing human behavior through a combination of strategies that target personal, social, and structural forces. It outlines six sources of influence that leaders can harness to create lasting transformations in their organizations, communities, or personal lives.
Key points:
1. Influence Power: The book stresses that influence is about aligning with people's values, not manipulation. It suggests anyone can be an influencer by learning to identify and change key behaviors.
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