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Don't Send a Resume

And Other Contrarian Rules to Help Land a Great Job
Summary:

The book provides unconventional job-hunting advice, emphasizing the importance of standing out through targeted marketing tactics and personal branding rather than relying on traditional resumes. It offers strategies for networking, interviewing, and crafting compelling value propositions to potential employers.

Key points:

1. Value Proposition Letter: Skip the resume; write a brief, targeted letter showing how you'll solve the employer's problems.

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