The Square and the Tower
Networks and Power, from the Freemasons to Facebook
by:
Niall Ferguson
in:
Biographies
Summary:
The book explores the history and impact of social networks, examining how these networks have fostered innovation and spread ideas throughout history. It contrasts the hierarchical structures of traditional power, represented by the "tower," with the more diffuse and dynamic networks, symbolized by the "square," and discusses their roles in various historical events and the rise of contemporary technology platforms.
Key points:
1. Hierarchies vs. Networks: Ferguson compares traditional power structures (Tower) with decentralized networks (Square), highlighting the historical significance of networks.
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