Summaries of books by Michael E. Gerber:
The E-Myth Revisited
Why Most Small Businesses Don't Work and What to Do About It
Michael E. Gerber
The book deconstructs the common misconceptions surrounding starting and running a small business, emphasizing the importance of working on the business, not just in it. It introduces the concept of the "Entrepreneurial Myth" and provides a systematic approach to building a successful and scalable business through the development of standardized processes and the entrepreneurial mindset.
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E-Myth Mastery
The Seven Essential Disciplines for Building a World Class Company
Michael E. Gerber
The book outlines a comprehensive system for transforming a small business into a successful, scalable enterprise by mastering seven core disciplines: leadership, marketing, finance, management, lead conversion, lead generation, and client fulfillment. It provides practical advice and strategies for entrepreneurs to develop their vision, build effective systems, and create a business that can thrive without their constant involvement.
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