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The Art of Influence

Persuading Others Begins With You
Summary:

The book explores the principles of influence and how personal character plays a pivotal role in the ability to persuade others. It emphasizes the importance of integrity, authenticity, and building trust as foundational elements for effective and ethical persuasion.

Key points:

1. Integrity is Key: Chris Widener stresses the importance of wholehearted integrity for effective influence.

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