Newsletter Ninja
How to Become an Author Mailing List Expert
Summary:
The book provides authors with strategies and techniques for building and managing an effective email list to engage readers and promote their work. It covers topics such as crafting compelling content, segmenting subscribers, and utilizing analytics to maximize the impact of email marketing campaigns for book promotion.
Key points:
1. Mailing List Importance: Labrecque highlights mailing lists as a key tool for authors to directly connect with readers, promote work, and build a fan base.
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