The Power of And

Responsible Business Without Trade-Offs

by: R. Edward Freeman|Bidhan L. Parmar|Kirsten Martin

in: Management & Leadership

Summary:

The book explores the concept of "and" as a way for businesses to pursue profitability while also creating value for society, arguing against the traditional trade-off mentality. It presents a framework for integrating stakeholders' interests and making decisions that foster long-term success and ethical business practices.