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Grow the Pie

How Great Companies Deliver Both Purpose and Profit – Updated and Revised
Summary:

The book presents a framework for businesses to create value for society through a purpose-driven approach that benefits both shareholders and stakeholders. It challenges the zero-sum mindset by showing how companies can increase their profits by positively contributing to the world, using evidence-based research and case studies to support this "grow the pie" philosophy.

Key points:

1. Grow the Pie: Focus on creating value for everyone (employees, customers, suppliers, communities, shareholders) instead of just dividing profits.

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