Summary:
The book provides an in-depth oral history of ESPN, featuring interviews with the network's founders, executives, and personalities, chronicling its rise from a modest cable channel to a dominant force in sports broadcasting. It offers behind-the-scenes insights into the network's culture, controversies, and impact on the sports industry.
Key points:
1. ESPN's Growth: The book details ESPN's rise from a small cable network to a global sports media powerhouse, including the vision of founders Bill and Scott Rasmussen and the financial backing from Getty Oil.
