Data Crush
How the Information Tidal Wave is Driving New Business Opportunities
Summary:
The book explores the impact of the massive influx of data on businesses and how it can be harnessed to create opportunities, improve customer experiences, and drive innovation. It provides insights into the technologies and strategies that organizations can use to manage and capitalize on the data deluge to gain a competitive edge.
Key points:
1. Data Explosion: Surdak notes the rapid increase in data from mobile devices, social media, IoT, and big data tech, presenting both challenges and opportunities.
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