Summaries of books about Business & Finance:
Get Different
Marketing That Can't Be Ignored!
Mike Michalowicz
The book provides a practical guide for entrepreneurs and business owners to create marketing strategies that stand out and grab attention in a crowded marketplace. It emphasizes the importance of differentiation, offering a step-by-step framework for developing unique and effective marketing campaigns that resonate with target audiences and drive growth.
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How to Thrive in the Virtual Workplace
Simple and Effective Tips for Successful, Productive, and Empowered Remote Work
Robert Glazer
The book provides practical advice and strategies for individuals and leaders to maximize productivity, maintain work-life balance, and foster a strong company culture in a remote work environment. It covers topics such as setting up a home office, managing remote teams, and leveraging technology to enhance virtual collaboration and communication.
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Conversations Worth Having
Using Appreciative Inquiry to Fuel Productive and Meaningful Engagement
Jackie Stavros|Cheri Torres
The book provides a guide to using Appreciative Inquiry, a strengths-based approach to conversations and organizational development, to foster positive and productive engagement in various settings. It offers practical strategies and tools for individuals and teams to create meaningful dialogue that can lead to constructive change and enhanced collaboration.
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The Leadership Moment
Nine True Stories of Triumph and Disaster and Their Lessons for Us All
Michael Useem
The book presents nine detailed case studies of critical leadership decisions in various high-stakes situations, ranging from business and government to military and humanitarian efforts. Each story dissects the moment of decision-making, the actions taken by the leaders involved, and the outcomes, providing insights and lessons on effective leadership principles and practices.
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Hope Is Not a Strategy
The 6 Keys to Winning the Complex Sale
Rick Page
The book provides a guide for sales professionals on how to navigate complex sales processes, emphasizing the importance of strategic planning over reliance on optimism. It outlines six critical strategies for sales success, including focusing on key decision-makers, creating value propositions, and understanding the customer's business.
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Not Today
The 9 Habits of Extreme Productivity
Erica Schultz|Mike Schultz
The book provides readers with a framework of nine habits designed to enhance productivity by focusing on prioritization, strategic thinking, and effective execution. It offers practical advice and tools to help individuals overcome procrastination, manage their time efficiently, and achieve their goals with greater speed and impact.
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Presenting to Win
The Art of Telling Your Story, Updated and Expanded Edition
Jerry Weissman
The book provides a comprehensive guide to effective presentation skills, focusing on storytelling techniques to engage and persuade audiences. It offers practical tips, strategies, and examples to help presenters craft clear, compelling narratives and deliver them with confidence.
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Talent Wins
The New Playbook for Putting People First
Ram Charan|Dominic Barton|Dennis Carey
The book advocates for a radical rethinking of how companies manage, develop, and motivate their talent to drive business success. It emphasizes the importance of aligning talent strategy with business strategy, empowering HR, and utilizing agile teams to respond to the fast-paced, ever-changing business environment.
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Switchers
How Smart Professionals Change Careers - and Seize Success
Dawn Graham
The book provides practical advice and strategies for professionals looking to pivot to a new career, emphasizing the importance of networking, personal branding, and adapting one's transferable skills to make a successful transition. It offers insights into the psychology of career change and actionable steps to overcome common obstacles faced by career switchers.
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Economics for the Common Good
Jean Tirole
The book presents a vision for the role of economics in society, advocating for the discipline to address real-world challenges such as climate change, labor market issues, and financial crises. It emphasizes the importance of ethical considerations and the need for economists to engage with the public and policymakers to drive positive societal change.
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