Summaries of books about Computers & Technology:
Commodore
The Final Years
Brian Bagnall
The book chronicles the decline and eventual collapse of the computer company Commodore International, detailing the internal struggles, market challenges, and mismanagement that led to its downfall. It provides insights into the development of the Amiga computer line and the missed opportunities that could have altered the company's fate.
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We Are the Nerds
The Birth and Tumultuous Life of Reddit, the Internet's Culture Laboratory
Christine Lagorio-Chafkin
The book chronicles the founding and evolution of Reddit, one of the most influential online communities, detailing the challenges and triumphs faced by its creators and users. It provides an inside look at the platform's impact on internet culture and the behind-the-scenes struggles, including clashes with management and the community's role in shaping digital discourse.
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Googled
The End of the World As We Know It
Ken Auletta
The book chronicles the rise of Google from a simple search engine to a massive global corporation, examining its impact on the technology industry and society at large. It delves into the company's business practices, culture, and the challenges it faces as it redefines information access and advertising in the digital age.
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Big Data in Practice
How 45 Successful Companies Used Big Data Analytics to Deliver Extraordinary Results
Bernard Marr
The book provides case studies from a variety of industries, showcasing how companies have leveraged big data analytics to enhance decision-making and drive business success. It covers practical applications, challenges, and outcomes of implementing big data strategies in real-world scenarios.
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Designing Voice User Interfaces
Principles of Conversational Experiences
Cathy Pearl
The book provides a comprehensive guide to creating effective voice user interfaces, covering topics such as designing for speech recognition, crafting conversational flows, and ensuring user engagement. It offers practical advice, examples, and best practices for developers and designers to build intuitive and user-friendly voice interactions.
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How to Speak Machine
Computational Thinking for the Rest of Us
John Maeda
The book provides an accessible introduction to the principles of computational thinking, breaking down complex concepts into understandable language for non-technical readers. It explores the impact of technology and software on our lives and businesses, offering insights into how to leverage these tools effectively in a rapidly evolving digital world.
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Landing Page Optimization
The Definitive Guide to Testing and Tuning for Conversions
Tim Ash|Maura Ginty|Rich Page
The book provides a comprehensive guide on how to improve landing pages to increase conversion rates, covering topics such as A/B testing, user psychology, and page design. It offers practical advice and strategies for both novice and experienced marketers to effectively analyze and optimize their web pages to drive better business outcomes.
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Never Lost Again
The Google Mapping Revolution That Sparked New Industries and Augmented Our Reality
Bill Kilday
The book chronicles the development of Google Maps, detailing the journey from its inception as a startup called Keyhole through its acquisition by Google and subsequent transformation into a groundbreaking mapping service. It provides an insider's perspective on the technological innovations, challenges, and business strategies that led to the creation of a tool that redefined navigation and location-based services.
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The Gamification of Learning and Instruction
Game-based Methods and Strategies for Training and Education
Karl M. Kapp
The book explores the concept of using game-based mechanics and techniques to enhance learning and instructional processes. It provides a framework for integrating games into educational environments, along with practical strategies, case studies, and guidance on how to design and implement effective game-based learning solutions.
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Data-ism
The Revolution Transforming Decision Making, Consumer Behavior, and Almost Everything Else
Steve Lohr
The book explores the rise of big data and its profound impact on society, detailing how the analysis of vast amounts of information is changing the way decisions are made in business, health, politics, and other fields. It examines both the opportunities and challenges that this data-centric approach presents, including privacy concerns and the potential for improved efficiency and innovation.
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