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Exactly What to Say

For Real Estate Agents
Summary:

The book provides real estate agents with precise language techniques and scripts to handle various situations in their profession, from engaging potential clients to closing deals. It focuses on the power of words to build relationships, overcome objections, and drive successful transactions in the real estate market.

Key points:

1. Power of Words: The book highlights how strategic word choice can influence real estate negotiations, offering specific phrases and questions to guide conversations.

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