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SHIFT

How Top Real Estate Agents Tackle Tough Times
Summary:

The book provides strategies and insights for real estate agents to thrive in challenging market conditions, focusing on tactics such as cost-cutting, lead generation, and effective marketing. It emphasizes adaptability, offering practical advice on how to shift business approaches to maintain success when the real estate landscape changes.

Key points:

1. Market Adaptability: The book stresses the need for real estate agents to understand and adapt to market fluctuations.

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