Getting Green Done
Hard Truths from the Front Lines of the Sustainability Revolution
by:
Auden Schendler
in:
Sociology
Summary:
The book presents a pragmatic look at the challenges of implementing sustainability practices in businesses and governments, drawing on the author's experiences in the field. It offers insights into the complexities of making real environmental progress, emphasizing the need for systemic change and the pitfalls of symbolic "green" actions.
Key points:
1. Greenwashing vs. Real Sustainability: Schendler differentiates between companies' superficial eco-friendly projects (greenwashing) and true, impactful sustainability changes.
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