Access to Asia
Your Multicultural Guide to Building Trust, Inspiring Respect, and Creating Long-Lasting Business Relationships
Summary:
The book provides a comprehensive guide to understanding and navigating cultural nuances in various Asian countries, offering practical advice for building successful business relationships through respect, trust, and cultural awareness. It includes country-specific tips, case studies, and communication strategies to help professionals interact effectively with Asian colleagues, partners, and clients.
Key points:
1. Cultural Intelligence (CQ): Develop the skill to interact effectively with different cultures by understanding and adapting to various norms, values, and behaviors.
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