Change by Design, Revised and Updated
How Design Thinking Transforms Organizations and Inspires Innovation
by:
Tim Brown
Summary:
The book presents the concept of design thinking as a human-centered approach to problem-solving and innovation, illustrating how it can be applied across various industries to create transformative solutions. It provides readers with insights, methodologies, and real-world examples of how organizations can embrace this creative process to design products, services, and experiences that meet the complex needs of their customers and stakeholders.
Key points:
1. Empathy: Understand user needs to create relevant solutions.
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