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Full Frontal PR

Building Buzz About Your Business, Your Product, or You
Summary:

The book provides a guide on how to effectively use public relations to generate attention and create a strong brand image for businesses, products, or individuals. It offers practical advice, strategies, and real-world examples for crafting compelling messages and leveraging media to build a positive public profile.

Key points:

1. Media Relationships: Build real, lasting connections with media professionals by understanding their needs and being a dependable source, not just pitching stories.

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