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Jeffrey Gitomer's Little Red Book of Sales Answers

99.5 real world answers that make sense, make sales, and MAKE MONEY

The book provides practical and actionable sales advice through a series of concise answers to common sales questions and challenges. It covers a range of topics from personal development and sales techniques to customer relationships and closing deals, aiming to help sales professionals increase their effectiveness and income.

Key points:

1. Lead with Value: Offer solutions before selling to build trust.

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