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Guerrilla Marketing for Coaches

Six Steps to Building Your Million-Dollar Coaching Practice
Summary:

The book provides a strategic approach to marketing for coaching professionals, outlining six key steps to expand their client base and increase revenue. It offers practical advice and creative tactics to effectively brand, market, and sell coaching services in a competitive market, leveraging the principles of Guerrilla Marketing.

Key points:

1. Niche Specialization: Focus on a specific market to stand out, become an expert, and attract the right clients with targeted marketing.

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