Summaries of books about Business & Finance:
Evangelist Marketing
What Apple, Amazon, and Netflix Understand About Their Customers
Alex L. Goldfayn
The book delves into the marketing strategies employed by successful companies like Apple, Amazon, and Netflix, highlighting how they create passionate customer evangelists through exceptional product quality and customer experience. It provides insights and actionable advice for businesses to understand and leverage the emotional connections that drive customer loyalty and advocacy.
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The Sexual Harassment Handbook
Everything You Need to Know Before Someone Calls a Lawyer
Linda Gordon Howard
The book serves as a guide to understanding, preventing, and addressing sexual harassment in the workplace, providing practical advice for both employers and employees. It includes explanations of legal definitions, real-life scenarios, and strategies for creating a respectful work environment to avoid legal action.
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The Price of Fish
A New Approach to Wicked Economics and Better Decisions
Ian Harris Michael Mainelli
The book explores the complex interplay between economics, systems, and decision-making, examining how the interconnectedness of modern challenges requires a multidisciplinary approach to make better choices. It delves into the concept of 'wicked problems' and proposes a new economic model that integrates philosophy, genetics, mathematics, and economics to address issues such as sustainability, financial crises, and risk management.
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Tipping Sacred Cows
Kick the Bad Work Habits that Masquerade as Virtues
Jake Breeden
The book challenges conventional workplace wisdom by scrutinizing common but potentially detrimental beliefs and practices, such as the pursuit of balance and the emphasis on being collaborative, innovative, and passionate. It offers insights into how these "sacred cows" can lead to inefficiency and dysfunction, and provides strategies for developing more effective work habits.
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Executive Roadmap to Fraud Prevention and Internal Control
Creating a Culture of Compliance
Martin T. Biegelman|Joel T. Bartow
The book provides a comprehensive guide on how organizations can develop and implement effective fraud prevention and internal control systems. It emphasizes the importance of creating a culture of compliance through practical strategies, real-world examples, and insights into the regulatory environment.
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The Compass and the Nail
How the Patagonia Model of Loyalty Can Save Your Business, and Might Just Save the Planet
Craig Wilson
The book presents a business model based on Patagonia's approach to fostering customer loyalty through environmental activism and sustainable practices. It explores how companies can align their values with those of their customers to create a dedicated following and a positive impact on the world.
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Still Surprised
A Memoir of a Life in Leadership
Warren Bennis
The memoir reflects on the life and career of a renowned leadership expert, sharing insights from his experiences as an academic, consultant, and advisor. It delves into the evolution of his thoughts on leadership, the personal challenges he faced, and the wisdom he gained while shaping the field of leadership studies.
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The Fixer
Secrets for Saving Your Reputation in the Age of Viral Media
Michael S. Sitrick
The book provides strategies and advice on managing and repairing personal and corporate reputations in the face of challenges posed by today's fast-paced and unforgiving media landscape. It offers insights into understanding media dynamics and practical tips for responding effectively to crises and negative publicity.
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Solar Revolution
The Economic Transformation of the Global Energy Industry
Travis Bradford
The book analyzes the impact of solar power on the global energy market, arguing that technological advancements and cost reductions in solar energy will lead to widespread economic changes. It discusses the potential for solar technology to increase energy security, reduce carbon emissions, and create a more decentralized and sustainable energy system.
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Closing the Execution Gap
How Great Leaders and Their Companies Get Results
Richard Lepsinger
The book provides a practical framework and strategies for leaders to bridge the gap between organizational strategy and actual execution, emphasizing the importance of aligning people, processes, and culture to achieve results. It offers tools, checklists, and case studies to help managers diagnose problems and implement solutions to improve accountability and execution in their organizations.
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