Winning the Profit Game
Smarter Pricing, Smarter Branding
Summary:
The book provides insights into strategies for maximizing profitability through effective pricing and branding techniques. It emphasizes the importance of understanding customer value perception and competitive positioning to make informed decisions that drive financial success.
Key points:
1. Value-Based Pricing: Set prices based on what customers think the product or service is worth, understanding their needs and clearly explaining the benefits.
Books similar to "Winning the Profit Game":
Pricing on Purpose
Ronald J. Baker
Monetizing Innovation
Madhavan Ramanujam|Georg Tacke
Pricing for Profit
Peter Hill
Worth Every Penny
Sarah Petty|Erin Verbeck
The Dollarization Discipline
Jeffrey J. Fox|Richard C. Gregory
The 1% Windfall
Rafi Mohammed
Selling the Price Increase
Jeb Blount
Value-Added Selling
Tom Reilly|Paul Reilly
$100M Offers
Alex Hormozi
Priceless
William Poundstone