Billy, Alfred, and General Motors
The Story of Two Unique Men, a Legendary Company, and a Remarkable Time in American History
by:
William Pelfrey
in:
Biographies
Summary:
The book chronicles the lives of William "Billy" Durant and Alfred Sloan, detailing how their contrasting personalities and management styles shaped General Motors into a powerhouse of the automotive industry. It provides a historical account of the company's rise, the dynamic between the two men, and the impact of their leadership on the American economy during the early 20th century.
Key points:
1. Leadership Contrast: William Durant's acquisition-driven growth versus Alfred Sloan's structured, data-focused approach shaped GM's culture and strategy.
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