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Covert Persuasion

Psychological Tactics and Tricks to Win the Game
Summary:

The book provides readers with an understanding of psychological techniques and strategies for influencing others' thoughts and actions without their conscious awareness. It offers practical tips and examples on how to effectively apply these persuasion tactics in various situations, such as sales, negotiations, and everyday interactions.

Key points:

1. Connectivity: Build a strong bond with others to influence them. Find commonalities, mimic gestures, and show real interest.

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