Return to previous page

Yes!

50 Scientifically Proven Ways to Be Persuasive
Summary:

The book presents fifty evidence-based tactics for increasing one's persuasive abilities, drawing from social psychology research to demonstrate how small changes in approach can significantly influence people's responses and decisions. Each chapter focuses on a specific principle or strategy, providing real-world examples and practical advice for effectively swaying others' thoughts and actions.

Key points:

1. Reciprocity Principle: People are more likely to agree to a request if they've previously received a favor from the requester.

Books similar to "Yes!":