Summaries of books about Business & Finance:
Change by Design, Revised and Updated
How Design Thinking Transforms Organizations and Inspires Innovation
Tim Brown
The book presents the concept of design thinking as a human-centered approach to problem-solving and innovation, illustrating how it can be applied across various industries to create transformative solutions. It provides readers with insights, methodologies, and real-world examples of how organizations can embrace this creative process to design products, services, and experiences that meet the complex needs of their customers and stakeholders.
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Joy, Inc.
How We Built a Workplace People Love
Richard Sheridan
The book presents the story of Menlo Innovations and its unique company culture focused on creating a joyful work environment. It outlines practical strategies and principles for fostering collaboration, innovation, and employee satisfaction in the workplace.
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Patients Come Second
Leading Change by Changing the Way You Lead
Paul Spiegelman|Britt Berrett
The book argues that for healthcare organizations to provide exceptional patient care, they must first prioritize the well-being and engagement of their employees. It offers insights and strategies for leaders to create a positive workplace culture that empowers staff, which in turn leads to better patient outcomes and organizational success.
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Power Failure
The Rise and Fall of General Electric
William D. Cohan
The book chronicles the decline of General Electric (GE), once a symbol of American ingenuity and economic power, detailing the missteps and strategic errors that led to its financial troubles. It provides an in-depth analysis of the company's leadership, culture, and business decisions that contributed to its fall from grace.
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The Fortune Cookie Principle
The 20 Keys to a Great Brand Story and Why Your Business Needs One.
Bernadette Jiwa
The book presents a framework of 20 essential elements that businesses should incorporate to craft compelling brand stories, emphasizing the importance of connecting with customers on an emotional level beyond just the product or service offered. It provides insights and examples on how to differentiate a brand in the marketplace by focusing on the narrative that resonates with the audience's values and experiences.
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Sales Secrets
The World's Top Salespeople Share Their Secrets to Success
Brandon Bornancin
The book compiles insights and strategies from over a hundred leading sales professionals, offering readers a diverse range of techniques and best practices for sales success. It covers topics such as prospecting, closing deals, and personal development, aiming to provide actionable advice for salespeople at all levels.
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Starting an Online Business All-in-One For Dummies
Shannon Belew|Joel Elad
The book serves as a comprehensive guide to launching and managing an online business, covering topics such as creating a business plan, building a website, e-commerce, online marketing, and legal considerations. It provides practical advice, step-by-step instructions, and tips for entrepreneurs to navigate the digital landscape and grow their internet-based ventures.
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Cold Calling Techniques
Stephan Schiffman
The book provides practical strategies and scripts for effective cold calling, focusing on building rapport and trust with potential clients. It offers tips on how to overcome objections, manage sales calls, and close deals more successfully.
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The Money Game
Adam Smith
The book is a classic exploration of the world of finance and investment, using a mix of anecdotes, humor, and wisdom to delve into the psychology and behavior of the stock market and its players. It offers insights into the nature of financial markets, the quirks of its participants, and the follies of human decision-making in the pursuit of wealth.
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Brave New Work
Are You Ready to Reinvent Your Organization?
Aaron Dignan
The book presents a revolutionary approach to organizational design, advocating for adaptive and human-centric systems over traditional bureaucratic and rigid structures. It provides practical tools and insights for leaders to transform their companies into more responsive, innovative, and engaging workplaces.
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