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Primed to Perform

How to Build the Highest Performing Cultures Through the Science of Total Motivation
Summary:

The book explores the concept of Total Motivation (ToMo), a framework for understanding what drives human performance in the workplace. It identifies six key factors that affect employee motivation—play, purpose, potential, emotional pressure, economic pressure, and inertia—and provides strategies for leaders to create high-performing cultures by fostering the right motivators.

Key points:

1. Total Motivation (ToMo) is a measure of why people work, ranging from high positive to high negative motivation. High ToMo comes from intrinsic motivators like enjoyment, values alignment, and personal growth, while low ToMo stems from external pressures or habits.

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