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Getting What You Want

How the Secrets of Economics and Psychology Can Help You Negotiate Anything, in Business and in Life

The book provides insights into the negotiation process by blending economic principles with psychological research to help readers improve their negotiation skills. It offers strategies and tools for understanding one's own objectives, the counterpart's objectives, and how to reach mutually beneficial agreements in various scenarios.

Key points:

1. Be Prepared: Understand your goals and research the other party's interests before negotiating. Know your BATNA to determine when to walk away.

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