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Drive

The Surprising Truth About What Motivates Us
Summary:

The book explores the inadequacy of traditional rewards and punishments in motivating modern workers, proposing instead that true motivation comes from autonomy, mastery, and purpose. It presents scientific research and case studies to argue for a new understanding of what drives human behavior in personal and professional contexts.

Key points:

1. Autonomy: Pink believes self-direction boosts productivity and satisfaction, challenging traditional management styles.

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